The Big Give announces Royal Wedding Challenge fund
14 January 2011
The Big Give has announced a commemorative Royal Wedding challenge fund to mark the wedding of Prince William and Kate Middleton in April. 'The Big Wedding Give' will see sponsors join with major donors to double online donations. “Prince William has expressed his desire to create the 'People's Wedding' and encouraging donations to those most in need would help to achieve this. The Big Wedding Give will embody the Big Society in action, drawing on the support of high-level donors, the Government and the giving public to raise millions for hundreds of charities,” says Helen Cable, operations manager at The Big Give. The Big Give 2010 Christmas Challenge once again proved that the concept works, doubling more than 15,000 donations and raising over £9m. The idea is that various philanthropic and corporate organisations agree to match donations made by the public to charities. The Big Give was founded by Sir Alec Reed, who received a knighthood for his charitable work in the New Year Honours List. This year, sponsors of The Big Give 2010 Christmas Challenge included Reed Specialist Recruitment, Arts & Business and the Garfield Weston Foundation. The Big Give runs a website featuring over 6,000 projects around the world. Visitors can click on an area of the world or a category such as health and disability and read about projects that need funding. The Christmas Challenge focused on 323 charities. Sir Alec says: "Challenge funding is still very much a work in progress and we are currently in consultation with charities to further develop the process. I am delighted with the success of the 2010 Christmas Challenge and hope the money makes a real difference to the charities involved. The £9.5m raised shows that offering to double donations is a real incentive for people to give generously." The 2010 Challenge was launched at the Fortnum & Mason Charity Christmas Party. The night raised a total of £80,000, with each guest deciding which charity benefited from their ticket. Comedian Ruby Wax, one of 1,000 guests and celebrities, said: "It's fantastic that you can decide which charity to give to, and can follow your heart."